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Ieri — 16 Ottobre 2018Apple Newsroom

Adobe previews Photoshop CC on iPad and new apps for creative pros

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Adobe previews Photoshop CC on iPad and new apps for creative pros<br/>Today at Adobe MAX, Adobe previewed Photoshop CC on iPad, Project Aero, a tool that enables creators to design AR experiences, and Project Gemini, a drawing app. Adobe also introduced Premiere Rush CC, the first all-in-one, easy-to-use video editing app for social media creators. <br/><ul> <li>Redesigned for a modern touch experience, Photoshop CC on iPad will deliver the power and precision of its desktop counterpart. Photoshop CC on iPad will let users open and edit native PSD files using Photoshop’s industry-standard image-editing tools and will feature the familiar Photoshop layers panel. With Photoshop CC across devices, coming first to iPad in 2019, you will be able to start your work on an iPad and seamlessly roundtrip all of your edits with Photoshop CC on the desktop via Creative Cloud. </li> </ul> <br/><ul> <li>Adobe previewed Project Aero, a new cross-device AR authoring tool that enables creators to design augmented reality experiences. Project Aero is the first AR app built for designers and artists and was first sneaked on-stage at Apple’s Worldwide Developer Conference earlier this year. Project Aero enables optimal delivery of AR experiences, empowering creatives to place digital content in the real world. At Adobe MAX, Adobe showcased an AR-powered retail store of the future, revealing the exciting possibilities of immersive design experiences. </li> </ul> <br/><ul> <li>A new app designed to accelerate drawing and painting workflows across devices, Project Gemini, coming first to iPad in 2019, combines raster, vector and new dynamic brushes into a single app experience built for drawing. Project Gemini enables artists to use and sync their favorite Photoshop brushes and works seamlessly with Photoshop CC. </li> </ul> <br/><ul> <li>Designed specifically for online video creators, Premiere Rush CC integrates capture, intuitive editing, simplified color, audio and motion graphics with seamless publishing to leading social platforms such as YouTube and Instagram, all together in one easy-to-use solution. With Premiere Rush CC, content creators do not have to be video, color, or audio experts to publish professional-quality videos. Premiere Rush CC harnesses the power of Premiere Pro CC and After Effects CC, offers built-in access to professionally designed Motion Graphics templates in Adobe Stock to get started quickly, and features a Sensei-powered, one-click auto-duck feature to adjust music and normalize sound. It also allows access anywhere, enabling users to create compelling video projects — optimized for social distribution — on one device and publish from another with a consistent user experience across desktop and mobile. </li> </ul> <br/>For more information, please visit <a href="https://news.adobe.com/press-release/creative-cloud/adobe-announces-next-generation-creative-cloud-max-2018" target="_blank">https://news.adobe.com/press-release/creative-cloud/adobe-announces-next-generation-creative-cloud-max-2018</a>.<br> &nbsp; <br/>Press Contacts<br/>Hannah Wong,Apple,hannahw@apple.com,(408) 974-7077<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

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What Businessweek got wrong about Apple

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What Businessweek got wrong about Apple<br/><em>The October 8, 2018 issue of Bloomberg Businessweek incorrectly reports that Apple found “malicious chips”&nbsp;in servers on its network in 2015. As Apple has repeatedly explained to Bloomberg reporters and editors over the past 12 months, there is no truth to these claims.</em> <br/><em>Apple provided Bloomberg Businessweek with the following statement before their story was published:</em> <br/>Over the course of the past year, Bloomberg has contacted us multiple times with claims, sometimes vague and sometimes elaborate, of an alleged security incident at Apple. Each time, we have conducted rigorous internal investigations based on their inquiries and each time we have found absolutely no evidence to support any of them. We have repeatedly and consistently offered factual responses, on the record, refuting virtually every aspect of Bloomberg’s story relating to Apple. <br/>On this we can be very clear: Apple has never found malicious chips, “hardware manipulations” or vulnerabilities purposely planted in any server. Apple never had any contact with the FBI or any other agency about such an incident. We are not aware of any investigation by the FBI, nor are our contacts in law enforcement. <br/>In response to Bloomberg’s latest version of the narrative, we present the following facts: Siri and Topsy never shared servers; Siri has never been deployed on servers sold to us by Super Micro; and Topsy data was limited to approximately 2,000 Super Micro servers, not 7,000. None of those servers have ever been found to hold malicious chips. <br/>As a matter of practice, before servers are put into production at Apple they are inspected for security vulnerabilities and we update all firmware and software with the latest protections. We did not uncover any unusual vulnerabilities in the servers we purchased from Super Micro when we updated the firmware and software according to our standard procedures. <br/>We are deeply disappointed that in their dealings with us, Bloomberg’s reporters have not been open to the possibility that they or their sources might be wrong or misinformed. Our best guess is that they are confusing their story with a previously-reported 2016 incident in which we discovered an infected driver on a single Super Micro server in one of our labs. That one-time event was determined to be accidental and not a targeted attack against Apple. <br/>While there has been no claim that customer data was involved, we take these allegations seriously and we want users to know that we do everything possible to safeguard the personal information they entrust to us. We also want them to know that what Bloomberg is reporting about Apple is inaccurate. <br/>Apple has always believed in being transparent about the ways we handle and protect data. If there were ever such an event as Bloomberg News has claimed, we would be forthcoming about it and we would work closely with law enforcement. Apple engineers conduct regular and rigorous security screenings to ensure that our systems are safe. We know that security is an endless race and that’s why we constantly fortify our systems against increasingly sophisticated hackers and cybercriminals who want to steal our data. <br/><em>The published Businessweek story also claims that Apple “reported the incident to the FBI but kept details about what it had detected tightly held, even internally.” In November 2017, after we had first been presented with this allegation, we provided the following information to Bloomberg as part of a lengthy and detailed, on-the-record response. It first addresses their reporters’ unsubstantiated claims about a supposed internal investigation:</em> <br/>Despite numerous discussions across multiple teams and organizations, no one at Apple has ever heard of this investigation. Businessweek has refused to provide us with any information to track down the supposed proceedings or findings. Nor have they demonstrated any understanding of the standard procedures which were supposedly circumvented.  <br/>No one from Apple ever reached out to the FBI about anything like this, and we have never heard from the FBI about an investigation of this kind — much less tried to restrict it.  <br/><em>In an appearance this morning on Bloomberg Television, reporter Jordan Robertson made further claims about the supposed discovery of malicious chips, saying, “In Apple’s case, our understanding is it was a random spot check of some problematic servers that led to this detection.”</em> <br/><em>As we have previously informed Bloomberg, this is completely untrue. Apple has never found malicious chips in our servers.</em> <br/><em>Finally, in response to questions we have received from other news organizations since Businessweek published its story, we are not under any kind of gag order or other confidentiality obligations.</em> <br/>Press Contacts<br/>Fred Sainz,Apple, sainz@apple.com ,(669) 227-0492<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

Apple brings more than 70 new emoji to iPhone with iOS 12.1

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Apple brings more than 70 new emoji to iPhone with iOS 12.1<br/>More than 70 new <a href="https://www.apple.com/newsroom/2018/07/apple-celebrates-world-emoji-day/" target="_blank">emoji</a> will be coming soon to iPhone, iPad, Apple Watch and Mac, including new characters with red hair, gray hair and curly hair, a new emoji for bald people, more emotive smiley faces and additional emoji representing animals, sports and food. The new emoji are available in today’s developer and public beta previews of iOS 12.1, and will be available in upcoming software updates for iOS, macOS and watchOS. <br/>Emoji are used by people all over the world to communicate. iOS 12.1 brings even more characters to the keyboard that better represent global users, including new emoji for moon cake, red gift envelope and nazar amulet. <br/>Sports fans will celebrate the addition of new emoji for softball, frisbee and lacrosse, while outdoor adventurers will enjoy new characters for luggage, compass and a hiking boot to accompany the existing climbing emoji. <br/>Beautifully designed characters for the llama, mosquito, swan and raccoon, join the kangaroo, lobster, parrot and peacock previewed on <a href="https://www.apple.com/newsroom/2018/07/apple-celebrates-world-emoji-day/" target="_blank">World Emoji Day</a>, and bagel and salt join new food emoji for cupcake, leafy greens and mango. <br/>Thousands of emoji are currently available on iOS, watchOS and macOS, including emotive smiley faces, gender-neutral characters, various clothing options, food types, animals, mythical creatures and more. New emoji characters are created based on the approved characters in Unicode 11.0. Apple is working with the Unicode Consortium to add more disability-themed emoji to the keyboard for Unicode 12.0, slated for release in 2019. <br/>Press Contacts<br/>Jacqueline Roy,Apple,jacqueline_roy@apple.com ,(408) 862-4386<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

Apple adds support for contactless student ID cards in Wallet

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Apple adds support for contactless student ID cards in Wallet<br/>iPhone and Apple Watch Make Getting Around Campus Easier Than Ever<br/>Starting today, students at three universities are among the first to enjoy the convenience of using just their iPhone and Apple Watch to get around on and off campus. At Duke University and the Universities of Alabama and Oklahoma, students can now add their ID card to Apple Wallet and use it to pay quickly and easily for laundry, coffee or lunch, and even get into their dorms, the gym or the school library. <br/>“iPhone and Apple Watch have brought us into a new era of mobility, helping to transform everyday experiences,” said Jennifer Bailey, Apple’s vice president of Internet Services. “When we launched Apple Pay, we embarked on a goal to replace the physical wallet. By adding transit, loyalty cards and contactless ticketing we have expanded the capabilities of Wallet beyond payments, and we’re now thrilled to be working with campuses on adding contactless student ID cards to bring customers even more easy, convenient and secure experiences.” <br/>With access to the dorm, dining hall, gym, library and campus events using only their iPhone or Apple Watch, students can now leave their physical wallets behind. Paying for supplies at the bookstore, for laundry or off campus for a meal has never been easier. Simply hold iPhone or Apple Watch near the reader anywhere physical student ID cards are accepted on and off campus. <br/>The ability to add student IDs to Wallet will launch with Duke University, the University of Alabama, and the University of Oklahoma beginning today. Johns Hopkins, Santa Clara and Temple Universities will bring the capability by the end of this school year. <br/>Press Contacts<br/>Katie Clark Alsadder,Apple,kclarkalsadder@apple.com,(408) 974-9976<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

Shot on iPhone Xs: Users share their best

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Shot on iPhone X<span class="all-small-caps">S</span>: Users share their best<br/>Amateurs and pros alike are taking advantage of the breakthrough 12MP dual camera system on iPhone X<span class="all-small-caps">S</span> and iPhone X<span class="all-small-caps">S</span> Max. New features like Smart HDR, advanced bokeh in Portrait mode and the ability to change the depth of field with Depth Control are all huge improvements in state-of-the-art photographic techniques that everyone can use.<br/>These images were pulled from the passionate and talented users who post every day to #ShotoniPhone across social media.<br/>For tips and techniques to help capture great photos and videos on iPhone, visit: <a href="https://www.apple.com/iphone/photography-how-to/" target="_blank">apple.com/iphone/photography-how-to/</a>. <br/>Press Contacts<br/>Alex Kirschner,Apple,alexkirschner@apple.com ,(408) 974-2479 <br/>Michele Wyman,Apple,michele_wyman@apple.com,(669) 276-1208<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

Everyone Can Create curriculum now available on Apple Books

di Apple Newsroom
Everyone Can Create curriculum brings creative expression to every subject, now available on Apple Books<br/>New, Free Guides for Drawing, Music, Video and Photos Unleash Student Creativity<br/>Apple today announced its Everyone Can Create curriculum is now <a href="http://apple.co/everyonecancreate" target="_blank">available on Apple Books</a>. Designed to help unleash kids’ creativity throughout their school day, Everyone Can Create teaches students to develop and communicate ideas through drawing, music, video and photos on iPad. The new, free project guides give teachers fun and meaningful tools to easily fold these skills into any lesson, assignment and subject. Everyone Can Create joins Apple’s successful Everyone Can Code initiative as one-of-a-kind programs for teachers that keep students excited and engaged. <br/>For more than 40 years, Apple has worked alongside educators to help them foster creativity in the classroom. The Everyone Can Create project guides were developed in collaboration with educators and creative professionals to help kids express themselves, and help teachers bring students’ creativity to life across any subject. With the 9.7-inch iPad with support for Apple Pencil and free, built-in apps like GarageBand, iMovie, Clips and Swift Playgrounds, teachers now have powerful creative tools at their fingertips. <br/>“We believe Apple technology can help unleash every child’s creative genius,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Working closely with teachers, we have built the Everyone Can Create curriculum to help bring creative expression and the arts into the classroom, and to help students stay engaged through creativity and ultimately be more successful.” <br/>Add Creativity to Any Subject <br/>The Everyone Can Create collection is designed to allow teachers to easily incorporate creativity into their existing lesson plans in any subject, including language arts, math, science, history, social studies and coding. Since releasing a <a href="https://www.apple.com/newsroom/2018/03/apple-unveils-everyone-can-create-curriculum-to-spark-student-creativity/" target="_blank">preview in March</a>, educators in more than 350 schools around the world have started working with Everyone Can Create. <br/>“In my many years as an educator, I see a marked difference in my students when they’re given a creative outlet. I can see their wheels turning, and they are more engaged and inspired by the world around them,” said Anthony Stirpe, teacher of English and Language Arts at New Rochelle High School in New York. “The best thing about Everyone Can Create is that any teacher can piggyback on experts and insert creativity into their existing lessons.” <br/>Skills for Everyone, Ideas for the Classroom <br/>Everyone Can Create includes four new project guides for drawing, music, video and photos available for free in Apple Books. Each guide provides a series of projects that build skills progressively, helping students gain foundational to advanced vocabulary and techniques in each medium. <br/>A new teacher guide helps bring these projects to life in the classroom with 300 lesson ideas across media, projects and subjects. For example, a math teacher can guide students to use the iPad camera and burst mode to capture the arc of a basketball being tossed through a hoop and measure its parabola. <br/>Apple and Education <br/>In 2016, Apple launched Everyone Can Code, a comprehensive program and curriculum to help students learn coding to create opportunities and prepare them for the workforce. Today, more than 5,000 schools, community colleges and technical colleges worldwide are using Everyone Can Code curriculum. <br/>Apple’s Classroom app helps teachers integrate iPad and Mac into the classroom and they can create assignments, see student progress and use apps in class with Apple Schoolwork. Nearly 200,000 education apps are available in the App Store today. In addition, any teacher or student with a Managed Apple ID has access to 200GB of free iCloud storage to safely store their creative projects, keeping them up to date, secure and accessible from any device. <br/><strong>Availability</strong> <br/><ul> <li>The Everyone Can Create series is now available in English everywhere Apple Books is available. Additional languages will be available by the end of 2018. Apple Books is a new app introduced with iOS 12&nbsp;that makes it effortless to discover and enjoy books, including the Everyone Can Create guides.</li> </ul> <br/><ul> <li>Apple Stores are using Everyone Can Create in Today at Apple Teacher Tuesday sessions. Apple’s 504 stores in 24 countries have already taught over 5,000 hands-on Teacher Tuesday sessions on topics including coding and app design, video and music creation, and creative visual presentations.</li> </ul> <br/>Press Contacts<br/>Jessica Reeves,Apple,j_reeves@apple.com,(669) 283-2855<br/>Andy Bowman,Apple,abowman@apple.com ,(408) 783-0619<br/>Apple Media Helpline,media.help@apple.com,(408) 974-2042<br/>

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